What changed

PR_INI_ImplReport

Follow up to the European Parliament non-legislative resolution on the implementation of the Creative Europe Programme 2021-2027

EXPLANATORY STATEMENT - SUMMARY OF FACTS AND FINDINGS

Rapporteur: Massimiliano SMERIGLIO (S&D / IT)

1. Introduction

Reference numbers: 2023/2003 (INI) / A9-0425/2023 / P9_TA(2024)0008

The objectives of the Implementation Report of the Creative Europe programme 2021-2027 are to assess and evaluate the implementation of the Regulation (EU) 2021/818 establishing the Creative Europe programme (2021 to 2027), which came into force on 1 January 2021.

Date of adoption of the resolution: 16 January 2024

Based on the available data, this Report assesses the years 2021 and 2022. Pursuant to Article 21 of the Regulation, no later than 31 December 2024, the Commission shall carry out an interim evaluation of the programme and submit an evaluation report to the European Parliament, no later than six months after the interim evaluation has been carried out.

Competent Parliamentary Committee: Committee on Culture and Education (CULT)

Creative Europe is the European Union’s direct fund providing support to the cultural and creative sectors (CCS), which all have intrinsic cultural and social value and display significant economic weight by contributing to both direct and indirect employment and economic growth. Against this background, support is vital to protect cultural diversity and to strengthen competitiveness. It is important that the Creative Europe programme, therefore, tackles the challenges facing these sectors, amplified by the impacts of the COVID-19 pandemic and the Russian aggression against Ukraine.

Brief analysis/ assessment of the resolution and requests made in it:

The new programme retains the structure of the previous one and comprises three strands: Media, which covers the audiovisual sector; Culture covering all the cultural and creative sectors except the audiovisual sector; Cross-sectoral, which combines actions across all cultural and creative sectors, including news media, as well as support for Creative Europe desks. The three strands account respectively for 58%, 33% and 9% of the financial envelope of the Creative Europe programme. The structure of this report unfolds around three pillars, reflecting the structure of the programme.

The resolution on the implementation of the Creative Europe Programme 2021to2027 evaluates the implementation of Regulation (EU) 2021/818, effective from January 1, 2021.

The European Commission, as the institution responsible for the implementation of the policy aspects of the programme, has assigned functions to the following bodies to carry out its implementation:

The resolution focuses on the years 2021 and 2022, assessing the programme's impact on the cultural and creative sectors, essential for cultural diversity, social value, and economic growth. The programme addresses challenges intensified by the COVID-19 pandemic and the Russian war of aggression against Ukraine. Retaining the previous structure, the Creative Europe Programme consists of three strands: MEDIA, Culture, and Cross-sectoral, accounting for 58%, 33%, and 9% of the financial envelope, respectively. The resolution follows a three-pillar structure, aligning with the programme's organisation, and addresses the programme’s overall priorities and budget implementation.

 Directorate-General Education, Youth, Sport and Culture (DG EAC) manages the Culture strand of the programme;

The Parliament’s resolution highlights sustained interest in cultural and audiovisual sectors, though increased applications led to lower success rates within all three Creative Europe strands, potentially causing concern. It commends the programme's COVID-19 response but urges further support for long-term effects and upskilling of creators. While acknowledging implementation flexibility, the resolution calls for a balanced approach to administrative harmonisation. It also emphasizes simplification without compromising monitoring resources and stresses the need for enhanced support for applicants. It advocates for regular capacity-building exchanges, improved reporting system accessibility, and a detailed evaluation of inclusion and greening initiatives. It emphasizes support for cultural actors, transparent communication, and promoting the programme’s visibility. While recognising the increased budget for 2021-2027, the resolution urges substantial increases for 2028-2034, expressing concern about oversubscription and the lack of funding flexibility. It calls for the immediate implementation of the Seal of Excellence label, deplores funding gaps, and stresses continued financial support amid challenges for beneficiaries.

 Directorate-General for Communications Networks, Content and Technology (DG CNECT) manages the Media strand of the programme;

Response to the requests and overview of the action taken, or intended to be taken, by the Commission:

 Directorate-General for Economic and Financial Affairs (DG ECFIN) coordinates and leads on the implementation of the Invest EU, in close cooperation with the relevant Policy Directorates-General and in the case of Media Invest with DG CNECT;

Concerning the fact that the new generation of Creative Europe continues to generate significant interest (paragraph 1), indeed the demand from the sector has been – and remains – high, underlining the relevance and popularity of the programme. The increase in financial allocations during COVID-19 allowed to increase the success rate of proposals, in particular those most popular in 2014-2020. For example, the Cross-sectoral strand remains largely oversubscribed, with news media organisations altogether requesting EUR 210 million (243 applications) in 2021-2022, translating in a success rate of only 23%. In respect of the fact that the budget is still oversubscribed (paragraphs 1, 17 and 19), the Commission shares the European Parliament’s concern regarding potential budgetary reductions, given the elevated subscription rates and inflation, which could significantly impact the appeal of the Creative Europe Programme.

 Directorate General for Communication (DG COMM) handles the overall communication of the programme;

With reference to the call to strengthen efforts to address the long-term effects of the pandemic on creators and cultural professionals (paragraph 2), upskilling and reskilling of audiovisual professionals are indeed key to address the needs of the cultural and creative sectors. In this regard, the Commission will propose in 2025 a revamped ‘Skills and talent development’ support scheme under the MEDIA strand to respond to the needs of the sector, focusing on digital and green transition. Among the objectives of the revision is to enable audiovisual professionals and companies to maximise the opportunities of the digital technologies and virtual production, and to produce and monetise audiovisual content in a sustainable way.

 European Education and Culture Executive Agency (EACEA) is responsible for the direct management of the programme, under the Commission’s political responsibility;

Concerning the efforts enhancement to address the lasting effects of the pandemic on creators and cultural professionals by focusing on their upskilling and reskilling needs to meet evolving sector challenges (paragraph 2), the Commission integrates capacity-building under most of Culture strand calls, such as European Networks of Cultural and Creative Organisations, European Platforms for the Promotion of Emerging Artists, and European Cooperation Projects. For example, one of the objectives of the European Networks of Cultural and Creative Organisations is to ‘enhance the capacities of European cultural and creative sectors to face common challenges and nurture talents, innovate, prosper and generate jobs and growth’. Nonetheless, the Commission will look into the possibility of developing more capacity-building exchanges under the Culture strand.

 Creative Europe Committee, set up in 2011, assists and supports the European Commission. Additionally, this Committee provides an opinion on the Commission’s Annual Work programme, under Regulation 182/2011.

On the implementation of the programme (paragraphs 2, 4, and 18), the Commission notes with satisfaction the positive assessment of the early implementation of the Creative Europe Programme (2021-2027) and its ability to react to unforeseen challenges (i.e., the COVID-19 pandemic and Russia’s war of aggression against Ukraine), as this assessment resonates with the Commission’s commitment to enhancing the effectiveness of the Creative Europe Programme. The Commission underlines that the higher number of projects funded in 2021 and 2022 include many multiannual projects (up to four years), providing support to funded organisations beyond 2022 and therefore mitigating the negative impact of the reduced budget in the second half of the financial cycle.

A network of Creative Europe desks act as advisory bodies. Their mission is to promote the programme, provide information and guidance to potential applicants as well as to foster cross-border cooperation and ensure proper dissemination of funding awarded and results obtained in each respective countries. So far, 40 desks have been established and, from June 2023, the programme fully finances the Creative Europe Desk in Ukraine.

Regarding the simplification of administrative procedures (paragraphs 4 and 6), the Commission is dedicated to streamlining administrative procedures, encompassing application, evaluation, and reporting processes, which are presently perceived by applicants as both time-consuming and onerous. The Commission will continue working diligently to simplify these processes, as well as to improve the reporting system accessibility for the benefit of all stakeholders. Notably, under the Culture strand it will foster measures such as the successful integration of lump sums for almost all actions or the rather simple application procedure for Culture Moves Europe, without reducing the resources devoted to project monitoring and evaluation of results.

In drafting the current report, the Rapporteur availed of the findings from meetings with DG EAC and DG CNECT, as well as wide consultations and meetings with stakeholders and national desks. Information gathered from a Shadow Rapporteurs’ meeting with stakeholders was also taken into account. Following the meeting, 20 written submissions were received including several submissions from stakeholders who were unable to attend the meeting with the Shadow Rapporteurs.

With reference to the call on the Creative Europe desks to further strengthen support to all applicants (paragraph 5), Creative Europe Desks are committed to promote the programme in their country. The available data on the Creative Europe Monitoring Report 2021-2022 points to the success of Creative Europe Desks in this endeavour. Many applicants have the reflex to consult Creative Europe Desks to better prepare their application (79% of all MEDIA strand, 67% of all the Culture strand, and 44% of all Cross-sectoral strand). Applicants have greater chances to receive a grant if they consult a Desk beforehand than if they did not: 82% of the applicants who contacted Desks under the MEDIA strand received a grant, while 72% under the Culture strand, and 44% under the Cross-sectoral strand, despite the very low average success rate. Applicants themselves praised the support offered by Desks: 98% of those who contacted the Desks before applying were satisfied with the services provided. Recognising the pivotal role of the Desks, the Commission will reinforce its support to Desks.

Information and recommendations gathered in this report are also based on the following written sources:

With reference to the call to schedule regular capacity-building exchanges with beneficiaries to outline novelties (paragraph 6), the Commission regularly conducts capacity-building exchanges with beneficiaries to inform them about upcoming calls, particularly through the Desks. Such sessions will include information on reporting requirements and General Data Protection Regulation compliance. Moreover, within the European Education and Culture Executive Agency (EACEA), there is a Data Protection Correspondent whom beneficiaries can consult. Finally, regarding accessibility improvements to the reporting system, EACEA will investigate how to better address the needs of people with disabilities.

 A European Parliamentary Research Service (EPRS) study published in July 2023, titled “The early implementation of the 2021-2027 EU programmes Erasmus +, Creative Europe, European Solidarity Corps and Citizens, Equality, Rights and Values (Strand 3)”;

Concerning the call for a detailed report on the inclusion incentives in its interim evaluation (paragraph 7), the Commission will make sure it provides the expected data related to inclusion, equality, diversity and participation in the ongoing interim evaluation report of the Creative Europe Programme.

 A Policy Department for Structural and Cohesion Policies study, published in July 2023, titled “EU funding programmes for 2021-2027 in Culture, Media, Education, Youth and Sport: first lessons, challenges and future perspectives: Creative Europe”.

Regarding the call to closely monitor the implementation of greening priorities and their impact on the sectors and to regularly report on its assessment (paragraph 8), the Commission takes full account of the need for the Creative Europe Programme to contribute to the objective of climate and environmental sustainability. The programme’s contribution to these objectives will be reported on in the interim evaluation report due end of 2024 and future monitoring reports (due second half of 2025, covering the period 2023-2024) of the Creative Europe Programme. The greening of the sector remains a priority for the Commission. It recently procured the development of a calculator to assess the carbon footprint of audiovisual works, which will allow greater comparability across the industry. It will also review the “Talent & Skills” action (calls for proposals) under the MEDIA strand to be focused on green skills and expertise, thereby better accompanying the green transition of industry. In addition, the greening efforts are in full speed, in line with the study ‘Greening the Creative Europe Programme’ published in May 2023. The study has practical implications for the programme beneficiaries, providing good environmental practices for cultural and creative sectors, existing and planned mutual learning activities on greening and potential options and suggestions for green monitoring. Moreover, since November 2023, a Network of Green Contact Points has been established among the Culture strand Desks, aligning with the overall programme strategy of greening the cultural and creative sectors.

2. Main novelties of the Creative Europe programme 2021-2027

With reference to the importance of supporting the cultural and creative actors in navigating the opportunities and maintaining regular and targeted exchanges with the sectors and the news media (paragraph 9), the Commission recalls that the Annual Work Programmes are discussed with the ‘Creative Europe Committee’. Moreover, the Commission considers stakeholders’ feedback when drafting the work programme, feedback received during regular meetings with stakeholders and programme beneficiaries, such as European Cooperation Projects, Networks and Platforms grant holders, and Desks meetings. The Commission is exploring the possibility to introduce biannual work programmes in the legal base for Creative Europe 2028-2034, as this measure could help reduce the administrative process and increase predictability for the potential applicants.

As the previous generation of the programme, Creative Europe has two general objectives. On the one hand, it aims to safeguard and promote the richness and diversity of Europe’s cultural and linguistic heritage and, on the other, the programme aims at boosting the economic potential of the cultural and creative sectors. These two general objectives are complemented by three specific objectives, which apply to the three strands.

With reference to the call for the strengthening of communication and exhcanges between the Commission, the EACEA and the Creative Europe desks (paragraph 10), the Commission and EACEA will enhance the efforts to streamline the communication flows with the Desks and provide specific support to the ones with less human resource capacity. The Commission and EACEA frequently hold online information sessions and annual meetings with the Desks in Brussels. Additionally, the Desks organize their own meetings in the framework of the Council of EU Presidencies. Information sessions on funding calls, policy updates, and workshops are regularly scheduled with the Desks. Moreover, the Creative Europe Desks use an internal platform for daily exchanging news and inquiries. Lastly, EACEA on-site monitoring missions are conducted in line with its monitoring strategy, including a risk analysis for each project.

Compared to the previous programme (2014-2020), the current one features several novelties, which are expected to contribute to the recovery of the cultural and creative sectors from the effects of the COVID-19, supporting their efforts to become more inclusive, digital and environmentally sustainable. For this purpose, the programme has been allocated a total budget of EUR 2.44 billion for the years 2021-2027, which represents an increase of 68% compared to the 2014-2020 programme. This budget increase reflects the commitment of the European Union to help the sectors recover and foster resilience in the years ahead.

Concerning the publication of grant recipients (paragraph 10), EACEA is compliant with the General Data Protection Rules, and makes available its data after the grants signature, without delay. Moreover, the data is fully accessible on the EU Financial Transparency System of the Commission. In addition, Culture Moves Europe will organise specific capacity building workshops targeting sectors and/or countries which are less represented starting spring 2024. The Commission and EACEA have stepped up their communication and coordination efforts since 2021: online information sessions with Creative Europe Desks have taken place for every call for proposals, focusing among other things to share significant evolutions/changes in calls. The Commission is committed to ensuring full transparency on results: all information on grants will continue to be published on the Funding and Tender Portal following contract signature. Information is also shared proactively with the ‘Creative Europe Committee’ and the Creative Europe Desks.

The new programme mainstreams its actions through the cross-cutting priorities of inclusion, equality, with a focus on gender balance, and greening. The work programmes for 2021 and 2022 reserve particular attention to the dimension of social inclusion as well as gender balance. In this regard, special attention is given to applicants presenting specific strategies aimed at ensuring gender balance and inclusiveness. Under the Culture strand, the cooperation scheme, as well as the networks, foresee inclusiveness as a priority, whilst the mobility scheme has introduced a top-up for participants with special needs. In 2022, for the first time, the training scheme under the Media strand introduced a mentoring module to strengthen diversity and gender balance in the industry.

With reference to call to report to Parliament on the implementation of the communication strategy of the programme (paragraph 11), the programme’s communication strategy consists of a cross-media promotion online (websites, social media, CulturEU funding guide), in press material and replies to journalist questions, via informative sessions and participation in third-party events, and in advertisement and editorials in specialised press. The programme also builds on the Commission’s communication channels to promote the programme’s opportunities. The Commission is constantly raising awareness of the Desks to comply with the official communication requirements. The MEDIA strand continues to use its own logo to promote the EU action in the field. It will continue to request in grant agreements that beneficiaries display said logo as well as support statements in all their promotional activities.

Environmental sustainability remains one of the priorities of the programme and is referenced in all of its calls; the programme does not, however, directly support climate mitigation measures. Almost all proposals submitted within the Media strand are requested to provide a strategy to improve the greening of the industry (except for three actions where this is not applicable). In 2022, a focus on greening was proposed in the Talent & Skills action, in order to improve greening skills within the audiovisual industry. The relevance and quality of these strategies were then assessed in the award criteria. Projects that encourage the sectors to adopt more environmentally friendly practices and business-models are supported by the Culture strand as well, in particular under the European cooperation projects and the networks, where sustainability is one of the priorities that can be selected by applicants.

Regarding the call to involve beneficiaries in the development of a more suitable platform (paragraph 12), the Commission notes that the Creative Europe Programme is supporting excellent projects that have the power of example. The Commission is actively engaged in enhancing the communication of beneficiaries' results and accomplishments through a platform that is better suited for this purpose, and regularly considers feedback from its users. EACEA acknowledges the need of improvement for the Funding and Tenders Portal and emphasises the importance of providing the best possible support to the beneficiaries and striving for continuous improvement.

The evaluations carried out in 2021-2022 show that nearly all applicants have taken advantage of the opportunity to start incorporating cross-cutting priorities in their projects. At present, the structure of the calls allow for flexibility so that the project beneficiaries can decide on how to integrate these new priorities into their projects. Several stakeholders, however, recommend that the programme would function better if the beneficiaries were allowed to focus on one inclusion measure as a priority, rather than spending resources on incorporating all priorities, which may be less efficient and unproductive.

With reference to the call on publishing a feasibility study on a pan-European guarantee scheme to cover indemnity costs (paragraph 13), the Commission stands ready to further look into the matter of facilitating the mobility of cultural goods.

Administrative simplification and accessibility are key elements introduced in the current programme in order to broaden the participation of a variety of cultural and creative actors and to alleviate the administrative burden of related procedures. Higher co-financing rates for cooperation projects, as well as several Media actions apply as of 2021, with the aim of facilitating the participation of micro and small-sized organisations. From 2021 onwards, the programme foresees the implementation of the following simplification measures:

Concerning the call to promote the human-centric and transparent use of Artificial Intelligence (AI) in the artistic and creative process (paragraph 14), the Commission will reflect on how to ask more systematically to applicants and beneficiaries how Artificial AI is incorporated into their projects and provide relevant information. Together with the European Commission’s regular monitoring of the industry (e.g. with the European Media Industry Outlook), it will contribute to better assess user trends in the sector. The Commission altogether agrees with the importance of monitoring the use of AI, considering the need to foster a human-centric and transparent use of AI, to protect creators and to promote innovation - in line with the AI Act being negotiated.

 A wider deployment of lump-sums, with a focus on deliverables and results rather than expenses;

In respect of the call to invest appropriate resources on the external dimension of the programme (paragraph 16), Creative Europe allows for the full or partial participation in the programme for 13 non-EU countries, including accession countries. This is an important dimension of the programme and contributes to strengthening cultural ties with neighbouring countries and as part of the accession path of candidate countries. The Commission is working with Creative Europe Desks, Networks of cultural and creative organisations and other initiatives such as Culture Moves Europe to reinforce the capacities of artists, professionals and organisations based in those non-EU participating countries to fully benefit from the opportunities offered by the programme. The Commission is also working on the synergies between the Creative Europe Programme and other EU programmes or initiatives with an external dimension with a view to increase cultural relationships between EU and non-EU countries including third countries not participating in the Creative Europe programme, for instance in America, Africa, and Asia. Recent examples of such synergies include the Cultural Relations Platform or the EU guest of Honour Programme at Guadalajara Book Fair in Mexico which was organised in collaboration with Member States’ cultural institutes and many Creative Europe beneficiaries.

 A simplified verification of financial capacity;

Moreover, the Commission welcomes the participation of third countries to the MEDIA strand of the Creative Europe Programme, which is conditional to the alignment of the country’s legislation to the Audiovisual Media Services Directive (AVSMD), namely the freedom of expression and independence of the media. The Commission facilitates such process of alignment with the fundamental principles of the AVSMD through exchanges with national authorities of third countries wishing to participate in the MEDIA strand of the programme.

 An application of budgetary commitments in multi-annual instalments providing longer-term support whilst reducing administrative burden;

On the call to roll out the Seal of Excellence label immediately (paragraph 20), the Commission has been exploring the use of such Seals of Excellence in Creative Europe, which could open the way to external financing. The idea was for example discussed with alternative funders which have shown limited interest thus far. The Commission is currently analysing the ways the Seal of Excellence can be implemented as from 2025.

 The introduction of the corporate e-Grant system, which aims to speed-up the administrative procedures of grant management.

The Commission takes note of the European Parliament’s views with regards to the budget of Creative Europe for the multiannual financial framework (MFF) post 2027 (paragraph 21). The Commission recalls that the next MFF proposal and the related outcome of negotiations cannot be prejudged. The Commission will present a proposal for a new MFF before 1 July 2025. Moreover, the Commission concurs with the view that Pilot Projects can be instrumental in testing new initiatives. When possible, it seeks have all or part of their objectives subsumed under existing funding programme: a recent case is that of the Pilot “Supporting local and regional news media in face of emerging news deserts” partially incorporated in the cross-sectoral strand under the action “Journalism Partnerships” in 2024.

2.1 The Culture strand

With reference to the call to provide adequate funding and to consider the introduction of operational grants for this action (paragraph 22), the Commission has started its work to prepare the new Multiannual Financial Framework for which it will ensure that funding gaps between the two cycles is avoided. The Commission will also verify whether operational grants or action grants are the most suitable funding approach for Creative Europe Networks.

The Culture strand has been strengthened by increasing the budget for the platform scheme, introducing grants to cultural entities along with a new scheme for artists, creators and culture professionals to facilitate their transnational mobility. The latter was tested under the previous programme via the I-Portunus pilot project, which allowed for the host of artists, who may not have the means to attract international talent, to be part of the mobility scheme. The mobility action, fully implemented in 2023, supports “artists in residence” activities and other types of place-bound cultural activities organised for and with the local communities. Another new feature of this strand is the sectoral and targeted approach complementing horizontal instruments with annual actions focusing on sector-specific needs in music, books, architecture, cultural heritage, design, fashion and cultural tourism. This strand also supports the European Heritage Label and a series of awards in the relevant sectors.The Cooperation projects scheme remains a cornerstone of the Culture strand, albeit with some relevant new features. These include calls for three different project sizes (small, medium and large) and an increase in co-financing rates, especially for small-sized projects.

2.2 The Media strand

The Media strand has been bolstered by structuring the priorities of the new programme around four different clusters (content, business, audience and policy support) with a view to ensure broader flexibility in the supported actions, as well as encouraging cooperation along the audiovisual value-chain. The Media strand further enhances its European added-value by broadening the participation of countries with different audio-visual capacities, in addition to fostering cross-border collaboration. In this regard, in 2021, the programme implemented targeted measures to ensure more level playing field across seven relevant schemes. This strand features three other main novelties. The first is a new specific action, launched in 2022, to support video games and immersive content development. The second is the kick-off of MediaInvest, as foreseen under the MAAP, which is a European equity platform aimed at boosting investments in audiovisual production and distribution. The main aim of this action is to mobilise private investment within the European audiovisual industry, which has been kick started by blending resources from both InvestEU programme and the Media strand of the Creative Europe programme. The third, a new form of funding, is the action Media360˚, which aims at boosting cooperation and synergies amongst existing ecosystems to create an impact across the value-chain.

2.3 The Cross-sectoral strand

The Cross-sectoral strand, managed jointly by DG EAC and DG CNECT, is the most innovative one of the current programme. For the first time, the programme covers the news media sector by promoting activities that, while taking into account the digital transition, enhance a free, diverse and pluralistic media environment. In addition, this strand encourages innovative approaches to content creation, access, distribution, and promotion across the cultural and creative sectors with a brand new action called the Creative Innovation Lab. This strand continues to support the establishment and activities of the Creative Europe desks as well as wider policy cooperation and outreach actions. The support to the Cultural and Creative Sectors’ Guarantee Facility market instrument, launched in 2016, was integrated with the new InvestEU programme in 2021.

Another element that can, in its own way, be an unintended novelty for the 2021-2027 programme is Brexit. The new programme has been implemented without the United Kingdom as an EU Member State. Consequently, the country is eligible to participate as a Third country. The UK has, however, taken the decision not to participate with the current programme, resulting in the closure of the UK Creative Europe desk. In 2014-2019, the UK’s participation meant a combined total support of €100 million (EUR 72 million under the Media strand and EUR 27 million under the Culture strand). During that time, 609 projects, involving UK beneficiaries, received around EUR 68 million.

3. Third country participation

Participation in the programme is open to Member States as well as several Third countries. The latter includes those of the European Free Trade Association (EFTA), which are part of the European Economic Area (EEA), acceding countries, candidate countries and potential candidates, and the European Neighbourhood Policy countries. The intention is that these third countries will become full participants in the programme in the future. As foreseen by article 9 of the Regulation, however, the participation in the Media and Cross-sectoral strands is conditional on specific requirements or a duly justified derogation.

In 2021, provisional participation was granted to the following third countries until 31st December 2022:

 Full provisional participation: Albania, Bosnia and Herzegovina, Montenegro, North Macedonia and Serbia;

 Partial provisional participation: Tunisia, Georgia and Ukraine.

Beyond that date, continued participation in the Media and Cross-sectoral strands for these countries was contingent on evidence being submitted that they meet the conditions set out in Directive 2010/13/EU (AVMS Directive). In view of the efforts made to gradually align their national legislation, an extension of the provisional participation was granted until 30 June 2023.

This meant that by the end of June 2023:

 Three countries, submitted the required evidence and their participation was confirmed until 2027;

 The period of provisional participation was extended for five countries until the end of 2023, as a recognition to the progress made towards alignment.

4. Overview of the first two years of programme implementation

Between 2021 and 2022, 67 calls for proposals were published in total under the three strands. In 2021-2022, 19 calls for proposals were published under the Culture strand, 37 calls under the Media strand and 11 under the Cross-sectoral. The average success rate of project proposals differs between the strands: 30% for Culture compared to 66% for Media. In comparison, the annual success rate for those presented under the Cross-sectoral strand are particularly low varying from 23% in 2021 to 24% in 2022.

i. Year 2021 - budgetary aspects

The 2021 annual work programme was adopted in May 2021 and around EUR 300 million was allocated to promote the diversity and competitiveness of the cultural and creative sectors across Europe. In the first year, the programme benefited from an overall increase of EUR 60 million compared to 2020, which represents a budget increase of 25%. The first year of implementation has, however, been challenging and complex due to the late adoption of the programme regulation and the first annual work programme, in addition to the requirement to put the Regulation into specific actions. This has caused a push forward on the commencement of activities (calls, selection procedure, contracts and related payments).

Due to delays caused by the MFF cycle, some payments had to be moved from 2021 to 2022. This unprecedented situation, however, appeared to have no influence on the funding absorption capacity of the programme, for which all the commitments appropriations of the 2021 voted budget were implemented. In terms of calls for proposals, 21 were published in the first year of implementation (12 project grants and 9 lump sums).

ii. Year 2022 - budgetary aspects

The year-by-year spread of the seven-year budget was front-loaded, with a third of the Creative Europe financial envelope being committed during the first two years of the programme, the highest so far. The 2022 annual work programme was adopted in January 2021 with a total budget of around EUR 400 million. In 2022, the programme benefited from an overall increase close to EUR 100 million representing a budget increase of 33% compared to the previous year. In 2022, the Agency implemented approximately 90% of the budget, while about 10% was implemented in a centralised manner.

The uneven annual budget profiles called for an exceptional management and programming effort. Therefore, with a view to limiting funding volatility and reducing administrative burden when providing long-term support, multi-annual programming has been implemented in both work programmes 2021-2022. In terms of calls for proposals, 46 were published in 2022 (19 project grants and 27 lump sums).

iii. Administrative challenges and opportunities

From the total number of calls published, the number of those promoting lump-sum types of action compared to project grants is quite high. This trend is even more evident in 2022 when from the total amount of calls published, 58.7% opted for the lump-sum formula. This data indicates that the programme is gradually evolving and is striving to introduce more simplification and streamlined procedures. Stakeholders highlighted the introduction of lump-sum funding as being a major advantage, as it eases the administrative burden both in terms of the application and implementation phases. Despite the efforts made in terms of simplifying and streamlining processes, however, several beneficiaries made complaints regarding the renewed application and monitoring procedures, which partially fail to meet the objective of facilitating participation. This is especially relevant to the smaller entities that have limited financial and human resources. Many have asked for the new e-Grant system to be further tested for user-friendliness and technical issues. This situation also affects the Creative Europe desks, which have reported an increase in requests to find solutions for problems encountered by the applicants with the digital platform.

iv. Implementation of the Culture strand in 2021-2022

The calls published under the Culture strand attracted 1,475 applications in total requesting a total budget of EUR 875 million for all actions. The most competitive scheme of the strand is the European cooperation projects, which received the highest budget ever for their implementation. This is reflected in the total number of applications in that year, which increased by 45% over 2021 (169 projects selected from 682 applications giving an overall success rate of 26%). Overall, within the two years, 291 cooperation projects were supported under this scheme, with a stable number of large-scale cooperation projects being supported, whilst the number of small-scaled ones also increased substantially.

Under the literary translation action, 90 projects were supported in 2021 and 2022 (each year around 40 projects were selected initially and an additional five were added from the reserve list). These projects resulted in the translation of 1,024 books written by 815 authors and translated by 651 translators. The books originated from 40 different languages and were translated into 26 target languages.

The year 2022 also saw the launch of the mobility scheme, “Culture Moves Europe”, which is of three years’ duration with monthly rolling evaluations. This scheme, as the successor to the i-Portunus pilot project (2018-2022), provides mobility grants to artists and cultural professionals in 40 Creative Europe countries. It covers the sectors of architecture, cultural heritage, design and fashion design, literary translation, music, performing arts and visual arts. Implemented by the Goethe-Institut, this action has a budget of €21 million for a three-year period from 2022 until 2025.

Culture Moves Europe offers two types of grant:

 The individual mobility scheme (for individuals and groups of up to five persons). Following five monthly evaluations, 4,665 applications were submitted representing a total of 7,689 individuals. Grants of EUR 3.6 million were awarded to 1,802 artists and cultural professionals.

 The residency action, which is aimed at organisations and established individual artists who regularly organise residencies and are interested in hosting artists and cultural professionals (The first call’s deadline was in June 2023).

v. Implementation of the Media strand in 2021-2022

The calls published under the Media strand attracted 2,124 applicants in total, 929 in 2021 and 1195 in 2022. Among these applicants, 63% were successful in securing funding in 2021 and 69% in 2022. The large number of applicants in the first two years demonstrates the strong interest of the European audiovisual sector in the programme. Despite the decrease in the success rate in 2021, the Media strand continues to play a key role in fostering growth and resilience of the sector. The Media actions that financed the highest number of grants in 2021 and 2022 are: Film Distribution (482 grants), Development Slate (166 grants), Co-development (117 grants) and European Festivals (92 grants).

vi. Implementation of the Cross-sectoral strand in 2021-2022

The calls published under the Cross-sectoral strand attracted around 243 applicants, requesting funding of EUR 210 million. The first call for Media Literacy was launched in 2022, resulting in six grants being awarded and one being denied due to insufficient budget. Also under this strand, two grants were awarded under the call for Defending Media Freedom and Pluralism. The Journalism partnerships’ calls have seen a considerable increase in the number of projects being submitted, ranging from 30 in 2021 to 54 in 2022. The success rate of most calls under this strand were, however, quite low with only 23% of applicants receiving a grant in 2021 and 24% recipients in 2022.

vii. Delivering of the programme

In 2021 and 2022, the programme supported a total 1,909 projects (1,422 under Media, 441 under Culture and 46 Cross-sectoral). In both years, the programme provided grants to around 3,860 organisations (2,146 under Culture, 1,452 under Media and 262 under Cross-sectoral); data provided reveals that 73% of the beneficiaries under Culture were small-sized organisations. Despite the positive data, stakeholders underlined challenges relating to the uptake and participation of smaller organisations in the programme.

5. Programme contribution to key EU challenges and priorities

The main EU challenges also relevant for the cultural, creative and audiovisual sectors are digital transformation, green transition, the long-term effects of the COVID-19 pandemic, geopolitical instability caused by the Russian aggression against Ukraine and the EU strategic autonomy.

The Creative Europe programme addresses all the afore-mentioned challenges, albeit differently. The Regulation has strong reference to the digital transformation and the post-pandemic recovery whilst the green transition and the EU strategic autonomy are tackled to a much lesser extent.

The Regulation does not refer to the Russian aggression as the Regulation was already in force when Russia launched its full-scale invasion against Ukraine in February 2022; this also applies to the work programmes of 2021 and 2022. Nevertheless, the programme has shown a great level of flexibility and resilience in responding to urgent needs arising from both the pandemic and the Russian aggression against Ukraine. The effects of the Russo-Ukrainian war were included as one of the programme’s key challenges to the work programme 2023. A targeted call of EUR 5 million to support the Ukrainian artists and cultural sectors was launched in November 2022, under the Culture strand. The three projects selected, involving 16 European and Ukrainian organisations, offer flexible funding mechanisms and capacity building in three areas: support to artists and cultural organisations, integration of displaced Ukrainian artists through the arts, and the reconstruction of cultural heritage.

The post-pandemic recovery challenges were primarily addressed in the 2021-2022 calls under the Culture strand where the effects of the pandemic were still strong. Lastly, the challenge of the EU strategic autonomy is mentioned in the Cross-sectoral strand only by referring to the relevant role of journalists and media in democracy.

6. Conclusion

The analysis carried out for this report is based on limited data covering the two years of the programme’s implementation. Moreover, when this report was drafted, data resulting from the qualitative and quantitative indicators, established by the new Regulation, were not yet available. It is, therefore, only possible to draw a preliminary assessment of the programme and not a thorough evaluation of its performance for the whole 2021-2027 programme period.

The first two years of implementation have been greatly impacted by many unexpected external factors that consistently affected programme development. The COVID-19 pandemic and recovery, followed by the war of aggression against Ukraine and its repercussions such as high inflation, have disrupted the entire cultural ecosystem throughout 2021 and 2022. Furthermore, the implementation of the programme in 2021 was delayed due to the late adoption of its legal basis. Despite this scenario, the early implementation of the programme has been quite effective overall.

The Rapporteur welcomes the reactivity of the programme to unforeseen challenges and its ability to adjust when required. In this regard, the budget increase and higher co-financing rates have been positively received by the stakeholders, as has the extension of deadlines for many calls and related flexibility showed by both the Commission and EACEA to beneficiaries. The Rapporteur, however, regrets that the substantial budget increase will be partially absorbed by high inflation, which may require further adjustments in the remaining years of this MFF cycle. The newly adopted simplification measures appear to have had positive effects so far and they should be further developed.

The Rapporteur believes that is key to have early and reliable timetabling of calls for proposals in the near future, thus allowing candidates to have more time to plan in advance. Furthermore, improvements to the IT tools deployed for the Creative Europe programme must be implemented; in particular, the IT tools must suit the diverse types of organisations applying to the programme.

Lastly, the Rapporteur considers the mainstreaming of the cross-cutting priorities across the three strands as a positive development. Considering, however, the relatively recent start of the programme, along with the complexity entailed in assessing the societal impact of projects, the Rapporteur recommends a more in-depth monitoring and assessment of this new feature. This will provide a better understanding of how the programme functions in relation to this specific aspect.

MOTION FOR A EUROPEAN PARLIAMENT RESOLUTION

on the implementation of the Creative Europe Programme 2021-2027

(2023/2003(INI))

– having regard to the Treaty on the Functioning of the European Union, in particular, Articles 167, 173(3) and 294(7) thereof,

– having regard to Regulation (EU) No 1295/2013 of the European Parliament and of the Council of 11 December 2013 establishing the Creative Europe programme (2014 to 2020),

– having regard to the Commission proposal of 5 May 2018 for a regulation of the European Parliament and of the Council establishing the Creative Europe programme (2021 to 2027) and repealing Regulation (EU) No 1295/2013 (COM(2018)0366),

– having regard to its position at first reading of 28 March 2019 on the proposal for a regulation of the European Parliament and of the Council establishing the Creative Europe programme (2021 to 2027) and repealing Regulation (EU) No 1295/2013,

– having regard to the opinion of the European Economic and Social Committee of 12 December 2018 on ‘Proposal for a Regulation of the European Parliament and of the Council establishing the Creative Europe programme (2021 to 2027) and repealing Regulation (EU) No 1295/2013’,

– having regard to the opinion of the European Committee of the Regions of 6 February 2019 on ‘Creative Europe and A New European Agenda for Culture’,

– having regard to the Commission report of 30 April 2018 entitled ‘Mid-term evaluation of the Creative Europe programme (2014-2020)’ (COM(2018)0248),

– having regard to Commission Implementing Decision C(2021)3563 of 26 May 2021 on the adoption of the work programme for the implementation of the Creative Europe Programme for 2021,

– having regard to the Commission 2021 Annual Work Programme for the implementation of the Creative Europe Programme,

– having regard to Commission Implementing Decision C(2022)6138 of 31 August 2022 amending Implementing Decision C(2021)3563 on the financing of the Creative Europe Programme for 2021-2023 and the adoption of the work programmes for 2021 and 2022,– having regard to the Commission 2022 Annual Work Programme for the implementation of the Creative Europe Programme,

– having regard to Commission Implementing Decision C(2023)3227 of 5 June 2023 amending Implementing Decision C(2021)3563 on the financing of the Creative Europe Programme for 2021-2025 and the adoption of the work programmes for 2021, 2022 and 2023,

– having regard to the Commission communication of 3 December 2020 entitled ‘Europe’s Media in the Digital Decade: An Action Plan to Support Recovery and Transformation’ (COM(2020)0784),

– having regard to the Commission communication of 22 May 2018 entitled ‘A New European Agenda for Culture’ (COM(2018)0267),

– having regard to its resolution of 14 December 2022 on the implementation of the New European Agenda for Culture and the EU Strategy for International Cultural Relations,

– having regard to the Council resolution of 7 December 2022 on the EU Work Plan for Culture 2023–2026,

– having regard to its resolution of 20 October 2021 on Europe’s Media in the Digital Decade: an Action Plan to Support Recovery and Transformation,

– having regard to its resolution of 17 April 2020 on EU coordinated action to combat the COVID-19 pandemic and its consequences,

– having regard to Rule 54 of its Rules of Procedure, as well as Article 1(1)(e) of, and Annex 3 to, the decision of the Conference of Presidents of 12 December 2002 on the procedure for granting authorisation to draw up own-initiative reports,

A. whereas the data gathered confirms the considerable interest of the cultural and creative sectors in the programme; whereas higher co-financing rates for different actions under the Culture and Media strands have proven beneficial in supporting the cultural and creative ecosystems, especially in the aftermath of the pandemic;

B. whereas the Creative Europe programme 2021-2027 features an overall budget increase of about 68 % compared to its predecessor; whereas the overall budget has been frontloaded with a third of the financial envelope committed in the years 2021 and 2022 to address, inter alia, the fallout from the COVID-19 pandemic;

C. whereas one of the main novelties of the programme is that it mainstreams the cross-cutting priorities of inclusion and diversity, in particular gender balance, and greening;

D. whereas the administrative management procedures of the Creative Europe programme (application, evaluation and reporting), are still considered by a significant number of beneficiaries and potential beneficiaries to be highly time-consuming and burdensome, despite some progress in terms of simplification;

E. whereas the Culture strand promotes the networking of creative communities and fosters cross-border collaboration, with a particular focus on cooperation projects; whereas, within the first two years of implementation, the cooperation project scheme emerged as the most competitive under the Culture strand, providing support to 291 projects;

F. whereas the Media strand plays a significant role in fostering growth and resilience within the audiovisual sector; whereas it has attracted 2 124 applicants in the two-year period 2021-2022, with a 66 % average success rate;

G. whereas the Cross-sectoral strand features a greater number of novelties reflecting new objectives; whereas the cross-cutting actions supporting the news media sector constitute a brand new focus of the Creative Europe programme;

H. whereas enhancing mobility in Europe’s cultural and creative sectors is a specific objective of the programme pursued through a dedicated new scheme under the Culture strand;

I. whereas the public support source for the audiovisual ecosystem in Europe originates mainly from the national level with the Media strand complementing the national systems by supporting projects with a long-lasting impact;

J. whereas the Creative Europe desks play a key role as intermediaries between the Commission, the European Education and Culture Executive Agency (EACEA), applicants and beneficiaries; whereas more than 60 % of all applicants in 2021-2022 contacted their local desk before submitting an application;

1. Highlights that the new generation of the Creative Europe programme continues to generate significant interest within the cultural, creative and audiovisual sectors, with an increasing number of applications received under the three strands, resulting in a proportionate decrease in the success rate of applications;

2. Welcomes the programme’s response to the effects of the COVID-19 pandemic, which severely disrupted the cultural and creative sectors even prior to the commencement of the current programme;

3. Emphasises the need to strike a balance between harmonised administrative management systems for all EU programmes, on the one hand, and the specific needs of different beneficiaries, on the other; urges, therefore, the Commission and the EACEA to step-up their efforts to simplify the administrative management procedures of the Creative Europe programme 2021-2027;

4. Calls on the Commission to schedule regular capacity-building exchanges with beneficiaries to outline novelties such as new requirements under the reporting system, including General Data Protection Regulation-compliant deliverables; underlines that the reporting system must be improved to facilitate ease of use;

5. Stresses the crucial importance of maintaining regular and, where relevant, targeted exchanges with the cultural, creative and audiovisual sectors with the aim of achieving beneficial cooperation; reminds the Commission of the importance of ensuring appropriate stakeholder involvement in the preparation of future yearly work programmes;

6. Underlines the willingness of a significant number of beneficiaries to share their achievements and results with the cultural, creative and audiovisual sectors as well as European citizens; points out, in this regard, that the platform made available for this purpose is considered unsatisfactory, calls on the Commission, therefore, to involve beneficiaries in the development of a more suitable platform;

Budget

7. Highlights that the current Creative Europe programme, despite the significantly increased budget for the period 2021-2027, is still oversubscribed; calls on the Commission and the Member States, in this regard, to substantially increase the financial envelope of the Creative Europe programme 2028-2034;

8. Recognises the urgent need in the two-year period 2021-2022 to frontload expenditure in order to mitigate the effects of the COVID-19 pandemic and those of Russia’s war of aggression against Ukraine; underlines, however, the detrimental impact that this measure will have in the second half of the financial cycle;

9. Urges the Member States and the Commission, in view of the high subscription rates, in addition to rampant inflation, which is severely affecting beneficiaries’ operational capacity, to ensure that there are no budget cuts to the programme’s envelope in the upcoming budgetary years;

Culture strand

10. Welcomes the introduction of the sectoral approach as a new feature of the Culture strand complementing the horizontal actions; calls for its enhancement through an adequate budget allocation to cater for the respective needs of those sectors that may require a more targeted approach;

The Commission supports the need for an adequate budget allocation for Creative Europe (paragraph 23) and highlights the importance of maintaining a balance between sector-specific actions and horizontal actions. The potential increase of the budget for sectoral actions will therefore depend on the overall budget allocation.

11. Recognises that the increased co-financing rates, especially for small-scale cooperation projects, are beneficial and facilitate the participation of small-sized organisations; in this regard, calls on the Commission and the EACEA to allow project consortiums to independently define how funding is distributed among their partners, as long as the overall co-funding rate applies at project level;

Regarding the importance of the freedom of artistic expression (paragraph 24), the Commission confirms that it is dedicated to safeguarding and promoting the freedom of artistic expression through calls for funding such as European Cooperation Projects and Creative Europe Networks, which include explicit references on the subject.

12. Acknowledges the high quality of applications received under the mobility scheme; in this regard, calls on the Commission to safeguard geographical balance in addition to increasing participation from countries that are underrepresented;

In respect of the call to allow project consortia to independently determine how funding is distributed among their partners (paragraph 25), the Commission asserts that flexibility in the allocation of funding among project consortiums is already in place. The consortium is not only at liberty to allocate grants as deemed pertinent for project implementation but is also afforded the opportunity to modify the distribution of grants during the project’s implementation.

13. Calls on the Commission to increase the promotion of Culture Moves Europe to a wider audience, with the aid and support of all Creative Europe desks, through communication and outreach activities specifically targeting less represented countries and sectors, as well as artists with disabilities;

With reference to the call to promote Culture Moves Europe to a wider audience (paragraph 27), the Commission affirms its commitment to realizing an improved geographical equilibrium within the mobility scheme Culture Moves Europe. Furthermore, the Commission is dedicated to enhancing the efficacy of promoting the initiative to countries, sectors, and artists with disabilities that are currently underrepresented.

14. Emphasises the positive impact of the green and family top-ups implemented for the mobility scheme, which represent a concrete example of how the programme can be more inclusive; calls on the Commission, therefore, to consider implementing this approach in other actions of the Creative Europe programme;

Concerning the call for a budget increase for Culture Moves Europe (paragraph 28), the Commission agrees that this budget increase starting 2025 would be beneficial to the culture and creative sectors and outlines that this would only be feasible if the Creative Europe Programme benefits from an increase of the global envelope. Furthermore, Culture Moves Europe is dedicated to a wide sectoral reach, and since October 2023 it has an extensive reach for the book sector, comprising more than literary translation.

15. Welcomes the increase in funding for the European Platforms for the promotion of emerging artists under the Culture strand and highlights the positive impact it has had on diversity by increasing the visibility of artists and their works on an international scale; calls on the Commission, therefore, to continue developing this action by ensuring adequate funding and promotion;

The Commission recognises the favourable outcomes associated with the inclusion of green and family top-ups in Culture Moves Europe (paragraph 29) and contemplates the prospect of integrating similar methodologies into other actions under the Creative Europe Programme. However, the Commission notes that implementing this approach in other Creative Europe actions would require to change the lump sums system currently in use for this programming period. Nevertheless, the Commission will explore this possibility for the new programme cycle.

16. Calls for a more strategic and sector-oriented approach for the music sector, building on the results of the Music Moves Europe preparatory action; in this regard, stresses the importance of a regular structured dialogue between the music sector and the Commission;

With reference to paragraphs 30 and 31 and the increase in funding for the European Platforms for the promotion of emerging artists under the Culture strand, the Commission confirms that there will be adequate funding to continue developing the Networks and Platforms actions.

17. Emphasises the importance of the special action of the European Capital of Culture as a catalyst for the cultural and economic regeneration of cities; stresses the need for additional funding for this special action to meet the additional costs incurred as a result of the long-term effects of the COVID-19 pandemic and rampant inflation; calls on the Commission, therefore, to increase the funding of the Melina Mercouri Prize, which has been endowed with EUR 1.5 million for several years;

With reference to paragraph 33, the Commission is not envisaging to enlarge the scope to non-fiction books considering the artistic and creative natures of the Creative Europe programme. The Commission will explore the possibility of introducing measurable goals for how funding is used to improve the accessibility of books for people with disabilities.

Media strand

With reference to the call to develop a more strategic and sector-oriented approach for the music sector (paragraph 34), the Commission has been expanding the reach of its Music Moves Europe initiative (MME), thanks also to the Preparatory Action in 2018-2020, and addressing music policy across EU programmes, such as Horizon Europe, Erasmus+, and InvestEU, with a comprehensive approach for consistency. Reflections are underway within the Commission as it prepares for the new Multiannual Financial Framework and upcoming EU programmes, including on sectoral support for the music sector. Under Music Moves Europe, the Commission also holds a regular structured dialogue with the music sector. Between 2023 and 2026, ten dialogue sessions will be organised, as well as two EU level conference on music (the first one took place on 22 February 2024). In relation to the need to gather data (paragraph 34), the Commission published two studies in 2020, which emphasised the need for systematic data collection in the music sector. Eurostat is currently working with the Member States to define the new EU cultural statistics to be implemented from 2025, including for the music sector. Besides, the Commission worked towards integrating certain tasks of a potential European Music Observatory into the Observatory on Infringement of Intellectual Property Rights (EUIPO) that already does specific work on copyright intensive industries, with specific references in the 2022 Work Programme.

18. Acknowledges that the Media strand remains the main European instrument providing strategic support to the independent audiovisual sector, which consists primarily of small and medium-sized companies;

The Commission is aware of the very negative impact of the COVID-19 pandemic and rising inflation on the European Capital of Culture (ECOC) title holding cities (paragraph 35). As rightly indicated in the resolution, the direct financial contribution from the Union budget received by cities holding the title is the EUR 1,5 million Melina Mercouri Prize from the Creative Europe budget. The Melina Mercouri Prize has acquired a strong symbolic value going far beyond its actual amount and the ECOC title has an important leverage effect for cities. Many cities holding the title have received EU funding from other sources, notably the European Regional Development Fund (ERDF), which have supported many associated infrastructure developments. Getting the ECOC title is a unique opportunity for cities and regions to regenerate themselves, to give new vitality to cultural life and to boost cultural tourism. To give just one example, in 2018, a record number of 5.4 million tourists visited the ECOC Friesland, the region around Leeuwarden in the Netherlands (a figure which increased by 5% each year from 2015 onwards). In addition, overnight stays (often seen as a good proxy for international visitors) showed an increase from 0.8 million in 2017 to 2.1 million in 2018. The economic impact of the ECOC in the whole region, including the spending generated by extra tourists and revenues for the cultural sector, is estimated at around EUR 300 million. The Commission will explore the possibility and relevance of increasing the amount of the prize. However, such an increase would only be possible within the envelope of the Creative Europe Programme, and thus at the expense of all the other cultural projects for which the programme was designed. Furthermore, from a practical perspective, it is impossible to increase the amount of the prize until the title year 2030. Indeed, in line with Article 207(1), first subparagraph point (g) of Regulation (EU, Euratom) 2018/1046 applicable to the general budget of the Union, the amount of the Melina Mercouri Prize must be specified in a corresponding call for submission of applications, acting as the rules of contest for the award of the prize. In line with Decision No 445/2014/EU, the ECOC calls must be published by the relevant authorities “at least six years before the year of the title”. This means that the calls for selecting the 2030 European Capitals of Culture were published in late 2023, specifying that the Melina Mercouri Prize will amount to EUR 1,5 million, and cannot be changed.

19. Acknowledges the positive impact of the targeted measures introduced under the Media strand to broaden the participation of countries with different audiovisual capacities and to strengthen cross-border collaboration;

With reference to the call to improve the visibility of the European Heritage Label (paragraph 36), the Commission is considering the possibility of European Heritage Label synergies with other EU programmes for the new programming period, notably with regional funds.

20. Underlines the vital roles of the European Film Distribution and European Film Sales support schemes in contributing to the cultural diversity of the European audiovisual sector by increasing the cross-border circulation of European films; stresses, therefore, that it is key to maintain adequate funding for both schemes;

MEDIA strand

21. Stresses that the Creative Europe Regulation 2021-2027 advances the provision of support to networking activities for audiovisual professionals, including creators; points out that this action has not yet been implemented, calls on the Commission, therefore, to implement a dedicated action with the objective of supporting networking activities and cooperation within the audiovisual value chain in a timely manner;

With reference to the need of ensuring an adequate budget allocation for the Media strand and the need for comprehensive data (paragraph 38), the Commission has several monitoring tools in place to monitor the performance of the programme and its alignment with its initial objectives, starting with the yearly Programme Performance statement. The recent 2021-2022 Monitoring Report also measured the indirect impact of the programme and clear examples in line with the objectives spelled out in the legal base of the programme. The upcoming mid-term evaluation will explore and evidence similar data. As regards the adequacy of the budget allocation to the MEDIA strand, the European Commission has seen to it that 58% of the budget of Creative Europe has been allocated to this strand as per the legal base of the programme.

22. Welcomes the introduction of a dedicated action to support the development of video games and immersive content, which has generated considerable interest within the sector; calls on the Commission to support the cultural and creative dimension of this sector by taking into account its specific characteristics when designing the related calls for proposal;

Concerning the increase of funding for the European Film Distribution and European Film Sales support schemes (paragraph 41), as evidenced in the Commission’s “European Media Industry Outlook” adequate discoverability and promotion strategies are more critical than availability itself. Promotion is therefore key in the audiovisual value creation chain to increase the visibility and hence consumption of EU works across borders. Yet any increased support allocated to related actions would be at the expense of other priorities, in a context of tight budgetary resources.

23. Highlights that rising inflation, in a highly competitive audiovisual market, has an impact on production costs; calls on the Commission, therefore, to adapt upwards the funding ceilings with the aim of ensuring that the Media strand delivers its support to the audiovisual industry;

With reference to the call to implement a specific action dedicated to networking (paragraph 43), the Commission has adjusted the Market and Networking support scheme in the Creative Europe Work Programme 2024 to focus on networking and cooperation among audiovisual professionals along the entire value chain. The support scheme includes networks of creators as a novelty, responding to the request of the sector to support co-creation and exchanges among European talents.

Concerning the Preparatory Action, Writing European (paragraph 44), it has been successful in supporting co-creation among European authors. It supported networks of authors in the creative processes, ahead of the production cycle. The Commission intends to capitalise on and consolidate the success of the Preparatory Action in the revamped 2024 Market and Networking support scheme, focusing on networking and cooperation among audiovisual professionals along the entire value chain.

Regarding the introduction of a dedicated action for video games and immersive content (paragraph 45), the Commission welcomes the growing interest in supporting the video games and immersive content sectors – which are of cultural and economic value as evidenced in the European Media Industry Outlook, and in a dedicated Pilot Project on the cultural value of a European video games society. Yet, any increased support allocated to related actions would be at the expense of other priorities, in a context of tight budgetary resources.

With reference to the rising inflation (paragraph 46), while the Commission acknowledges the negative impact of inflation, it underlines that in a context of tight budgetary resources, any increase of the funding ceilings would lead to decreasing the number of supported projects, affecting the programme’s capacity to support Europe’s diverse audiovisual production.

The Commission acknowledges the relevance of the actions “European Festivals” and “Network of European Festivals” (paragraph 47) and will indeed continue to fund them under the ongoing Multiannual Financial Framework.

Regarding the call to further improve the promotion of the Media Invest facility (paragraph 48), the Commission cooperates with the European Investment Fund on creating a pool of financiers with understanding of the sector specificities. The InvestEU Portal and other communication tools are currently being developed, including the revised communication materials addressed to the cultural and creative sectors. The Commission and the European Investment Fund intend to organise further signature events with financial intermediaries at relevant fora (e.g., as it was organised at San Sebastian Film Festival in September) to promote the instrument.

On the financing of the European Board for Media Services (paragraph 49), this has been agreed with co-legislators during trilogue meetings.

Cross-sectoral strand

24. Regrets that the actions programmed under the Cross-sectoral strand have suffered the greatest delays in implementation, especially in 2021, due to the novelties introduced in the strand;

The Commission concurs with the analysis of the European Parliament on the need for an increase of the Journalism Partrnerships and the Media Literacy calls (paragraph 51). Yet, any increased support allocated to related actions would be at the expense of other priorities, in a context of tight budgetary resources. The Commission also underlines that funds available under this strand are limited by the legal basis to up to 9% of the total allocations to the programme.

25. Notes that the Journalism Partnerships and the Media Literacy calls attracted the highest number of applications in 2021-2022, underlining the urgent need for support for the European media sector;

Regarding paragraph 52 and the high demand for financial support, the Commission concurs with this analysis, and underlines the impact that the ceiling of 9% applied to the cross-sectoral strand has on the possibility to further support the related actions.

26. Notes that the low success rate of applications under the Cross-sectoral strand, in spite of the overall high quality of the submissions, indicates a high demand for financial support which regrettably cannot be addressed by the current financial envelope;

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27. Instructs its President to forward this resolution to the Council, the Commission and the national Creative Europe programme desks.

ANNEX: LIST OF ENTITIES OR PERSONS FROM WHOM THE RAPPORTEUR HAS RECEIVED INPUT

The following list is has been compiled on a voluntary basis under the exclusive responsibility of the Rapporteur. The Rapporteur has received input from the following entities or persons in the preparation of the draft report.

ENTITY

CED Kultur, Germany

Relais Culture Europe, France

CEPI, European Audiovisual Production Association

EFAD, European Film Agency Directors Association

EuroCinema

Europa Distribution

EPC, European Producers Club

FERA, Federation of European Screen Directors

FIAD, International Federation of Film Distributors’ and Publishers’ Associations

The Society of Audiovisual Authors

UNIC, International Union of Cinemas

APA, Associazione Produttori Audiovisivi

CAE, Culture Action Europe

IETM, International Network for Contemporary Performing Arts

Bozar

British Council

EIBF, European and International Bookseller Federation

FEP, Federation of European Publishers

EFA, European Festival Association

European Arts & Disability Cluster

EWC, European Writers Council

Future of Religious Heritage

ECSA, European Composer & Songwriter Alliance

EMC, European Music Council

LiveEurope

Live DMA

IMPALA, Independent Music Companies Association

PEARLE, Live Performance Europe